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    Entity SEO

    Entity SEO focuses on entities (people, brands, concepts) and relationships, using consistent naming, structured data and citable content to build understanding.

    Definition

    Entity SEO focuses on entities rather than keywords. Search engines connect content to entities in knowledge graphs and learn relationships. You can improve clarity and authority with consistent naming, definition pages, structured data (schema.org), and credible citations.

    Why it matters

    • Improves disambiguation and understanding accuracy
    • More AEO-friendly for citations and answer extraction
    • Helps build brand and topical authority

    How to implement

    • Create definition pages with consistent terminology
    • Mark up entities with Organization/Person/Article schema
    • Cite authoritative sources and build internal linking context

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    FAQ

    Common questions about this term.

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