AggregateRating
AggregateRating describes average rating and review count, often used for Product/SoftwareApplication. It must match visible review data.
Definition
AggregateRating is a schema.org type representing an entity’s average rating and review count (ratingValue, reviewCount). It’s common for products and software tools, but must reflect real, visible ratings to avoid policy issues.
Why it matters
- Helps search engines understand rating statistics
- May enable richer SERP presentation and CTR
- Inconsistent markup risks losing eligibility
How to implement
- Use aggregateRating only when real ratings exist
- Keep ratingValue/reviewCount consistent with visible content
- Validate markup and review policy requirements
FAQ
Common questions about this term.